5 UX research program pitfalls to avoid at all costs

Many EdTech companies make the same common mistakes when structuring their UX research programs, each of which can have significant consequences.

But knowing where you’re more likely to make missteps can reduce your chances of making a costly one. 

By understanding and avoiding these pitfalls, you can ensure your UX research programs are effective and contribute to the overall success of your EdTech products. From focusing solely on user testing to failing to properly validate experiences through product development, these are the five mistakes to watch out for.